A Valuable Marketing Weapon

That Costs You Nothing

 

by Larry Baltz

 

 

Did you know that you can give away valuable FREE information to your prospects and clients? Truly, for FREE. You don't have to pay for it or pay anything to produce it. It's yours as long as you know where to get it.

 

For instance:

 

Seth Godin is a worldwide bestselling author of several interesting books, one titled Unleashing the Ideavirus. In this book, Godin describes ways to set any viable commercial concept loose amongst those who are most likely to catch it - and then stand aside as these recipients become infected and pass it on to others who might do the same. It is an enjoyable read loaded with wickedly creative concepts.

 

Did you know that you can download or print the e-book for FREE right on his web site? So why not pass this great information on to your prospects? Many of them probably aren't aware of it and you know they will enjoy it as much as you do. You can either send them directly to his site, or you can visit a page on his site where you enter the person's name and e-mail, along with a message if you like, and they will forward it for you. How cool is that?

 

You get all the kudos simply for being the bright individual who was aware of this great giveaway. By the way, if you're interested, go to www.sethgodin.com/ideavirus for complete information.

 

I hope you are aware that you can give away a valuable report I've written, titled "Knock-Their-Socks-Off" Promotion and Marketing. Wouldn't your prospects appreciate several creative marketing ideas that cost them little or nothing? If so, all you have to do is send them to www.moresales-moreprofits.com.

 

If you really like this concept, you can even go a step further. I'll bet your target prospects are obsessed about marketing their web site. Hey, what business owner isn't? If they would like a monthly magazine with great content that focuses solely on web site success, they should be reading Website Services. Why don't you alert them to this great magazine?

 

All you have to do is suggest they go to www.websiteservices.com and sign up for their FREE subscription. Once again, you're the hero for making the connection. And it costs you nothing.

 

This technique can live an unlimited life because you have numerous opportunities to provide resources for your prospects. Think about the kind of information that is helpful to you and search the internet for it. You'll find lots of resources and much of it is available for FREE. When you do find reliable sources, simply refer your prospects to them.

 

Larry Baltz works with small business owners who want to Stand Out, Get Noticed, and Lead the Pack. He runs a company called Big Dawg Marketing. Larry is a Certified Guerrilla Marketing Coach and small business marketing expert. For his free report, "Big Dawg Marketing - 10 Creative Ideas to Stand Out and Get Noticed", go to www.BeTheBigDawg.com for your copy.